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Automotive · Dealer network
Mercedes-Benz
Test-drive requests across the dealer network pooled into one pipeline and routed automatically.
·
2026
Year
·
Lead routing + agent
Scope
·
14 weeks
Duration
·
Search, Meta, dealer sites
Channels
The problem
Plenty of demand, but scattered.
The approach
Every channel pooled into one pipeline with automatic escalation.
The result
First-response time fell by two thirds.
%64
faster first response
3,1×
test-drive bookings
−%88
duplicate outreach
Next project
Charles Schwab
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